PEMANFAATAN MEDIA SOSIAL INSTAGRAM SEBAGAI MEDIA PROMOSI BIDANG USAHA BUDIDAYA JAMUR TIRAM DI PEKON PODOSARI

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Dwi Agung Cahyadi
Miswan Gumanti
Bobby Bachry

Abstract

Social media is an innovation created by humans with the aim of making it easier for people to communicate easily anytime and anywhere, in this current era the development of social media is very fast, especially in Indonesia, but many social media users know other functions of social media besides to communicate, which is being able to market products, sell online, and other businesses.In addition to social media Instagram as an easy and effective means of carrying out sales promotions, Instagram also has many advantages for marketers, one of which is that marketers or pelapak do not have to spend money for the cost of promoting their products, so marketers can promote as much as they like so that their products can dominate the market, besides that Instagram has also experienced updates which in my opinion are very good, the update is that Instagram can be set by users who want to do a promotion or pen selling products on Instagram. The purpose of having knowledge about other benefits of social media is expected that social media users can add more income from UMKM.

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References

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